Our Story

Birthed out of a true passion to create an elegant, modest fashion to wear as an expat in the Middle East, Omni The Label is a luxury clothing line founded by a European expat. Omni The Label aims to help women stand out in any place or occasion without compromising on style. A delicate blend of Middle-Eastern culture and European design, Omni The Label apparels flaunt a signature Arabic embroidery that is beautifully set into each garment.

Inspired by her travels and connecting with women across various cultures, the founder of Omni The Label has curated a tasteful collection of elegant and casual wear ranging from Classic Abayas and cover-ups to trendy skirts and handy accessories.

With the belief that every woman should be able to dress modestly without sacrificing her sense of style or comfort, Omni offers high-quality products made from linen blends sourced from Europe that are both elegant and comfortable, even in the harshest of summers.